
Infographics Designers’ Sketchbooks by Steven Heller and Rick Landers is a visually rich and insightful exploration into the creative processes behind some of the world’s most compelling infographic designs. This book offers a rare behind-the-scenes look into the sketchbooks, drafts, and conceptual thinking of leading infographic designers, making it a unique resource for anyone interested in visual storytelling and design thinking.
The book emphasizes the importance of idea generation and experimentation in the design process. It showcases a wide variety of methods used by designers, from hand-drawn doodles and rough sketches to three-dimensional models and digital mockups. These early-stage visuals reveal how complex data and abstract ideas are transformed into clear, engaging, and informative graphics.
Rather than focusing solely on polished final products, the book celebrates the messy, iterative nature of design. Readers are invited into the studios and minds of designers as they wrestle with how best to communicate information visually. This approach highlights the value of process over perfection and encourages creative risk-taking.
Each featured designer brings a unique perspective, style, and methodology to their work. The book includes a diverse range of voices from across the globe, offering insights into how cultural context, personal experience, and professional background influence design choices. This diversity enriches the reader’s understanding of the many ways infographics can be used to tell stories and solve problems.

The visual content is complemented by commentary and interviews that provide context and reflection. Designers explain their thinking, the challenges they faced, and the decisions they made along the way. These narratives add depth to the visuals and help readers appreciate the strategic and conceptual layers behind each piece.
In addition to being a source of inspiration, the book serves as a practical guide for aspiring designers. It demonstrates how to move from concept to execution, how to iterate effectively, and how to balance creativity with clarity. The emphasis on sketching and prototyping reinforces the idea that great design starts with exploration and curiosity.

Infographics Designers’ Sketchbooks is a celebration of the creative process in information design. It’s an essential resource for designers, educators, students, and anyone fascinated by how ideas take shape visually. Through its rich imagery and candid insights, the book invites readers to think more deeply about how we visualize and communicate information in a complex world.

About the author:
Steven Heller is a prolific author, art director, and design historian who has written and edited numerous books on graphic design, typography, and visual culture. He served as a senior art director at The New York Times for many years and is currently co-chair of the MFA Design program at the School of Visual Arts in New York City. Known for his deep knowledge of design history and his ability to spotlight emerging trends and talents, Heller brings a thoughtful and informed perspective to every project. In Infographics Designers’ Sketchbooks, he collaborates with Rick Landers to offer a rare glimpse into the creative processes of leading infographic designers, blending visual inspiration with insightful commentary.
Link to buy: Infographics Designers’ Sketchbooks
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